These reports highlight the popularity of different
pages and files, and also where visitors entered and exited your site.
You can also use this set of reports to identify typical paths through
your site and to/from particular pages.
This set of reports show the origin and behavior
of your site visitors. Track individual visitors' usage over time,
and assess the depth of sessions undertaken on your site. The Click
Stream report can be used to assess the exact usage patterns of
key visitors, or, in an intranet environment, to enforce company
policies on banned content. Note that for the best results, DNS
Lookups must be switched on.
These reports highlight areas of your site that are
causing errors and require checking. Use this information to rectify
broken links and any other errors which may be compromising your site's
integrity.
These reports detail visitor loyalty, approximate
time spent online and the frequency at which visitors return to
your site. Use this information to assess the appropriateness of
site content and structure. These results can be affected by the
session timeout value. Refer to the User Guide for more information.
These reports illustrate the amount of traffic being generated
by visitors to your site. Use this information to assess bandwidth requirements and locate the hours where maintenance downtime will have the least impact on visitors.
These reports show where your site visitors came from.
You can also find out the search engines that referred your site,
including the actual search terms being used by web surfers to find
your site. Use this information to make sure your META tags are appropriate,
and to assess the value of potential advertising on different search
engines.
These reports show which browsers and operating systems
are being used by your site visitors. This information can be used
to ensure that your site is designed to be viewable by the majority
of visitors.
These reports show the usage of video and audio content
on your site, as well as the applications with which they are viewed.
Use this information to assess the impact of multimedia on your site,
and to see whether visitors are viewing multimedia content using the
correct or latest third party applications.
